ANALYSIS OF FERTILIZER MARKETING STRATEGY (LOB) LIQUID ORGANIC BIOFERTILIZER AT PT. INBIO TANI NUSANTARA

ANALYSIS OF FERTILIZER MARKETING STRATEGY (LOB) LIQUID ORGANIC BIOFERTILIZER AT PT. INBIO TANI NUSANTARA

This research aims to analyze the strengths, weaknesses, opportunities, and threats of LOB fertilizer and analyze the proper marketing strategy in PT. Inbio Tani Nusantara to be able to increase sales of LOB fertilizer. This study uses the nonprobability sampling method that is Accidental Sampling f...

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Bibliographic Details
Main Authors: Winda Kusumawati, Istis Baroh, Livia Windiana
Format: Article
Language:English
Published: University of Brawijaya 2022-10-01
Series:AGRISE
Subjects:
marketing strategy
swot analysis
organic fertilizer
Online Access:https://agrise.ub.ac.id/index.php/agrise/article/view/1008

Internet

https://agrise.ub.ac.id/index.php/agrise/article/view/1008

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