Consumer Preferences for Selection of Solar Home Systems in Urban Areas of Pakistan

Consumer preferences can lay foundation for determining key product attributes essential for the success of a product in the market, enabling the manufacturers optimally allocate resources towards imparting these critical attributes. However identification of consumer preferences especially for new...

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Bibliographic Details
Main Authors: Kamran Gohar, Mirza Jahanzaib, Muhammad Khurram Ali
Format: Article
Language:English
Published: Mehran University of Engineering and Technology 2014-10-01
Series:Mehran University Research Journal of Engineering and Technology
Subjects:
Online Access:http://publications.muet.edu.pk/research_papers/pdf/pdf968.pdf