Consumer Preferences for Selection of Solar Home Systems in Urban Areas of Pakistan
Consumer preferences can lay foundation for determining key product attributes essential for the success of a product in the market, enabling the manufacturers optimally allocate resources towards imparting these critical attributes. However identification of consumer preferences especially for new...
Main Authors: | Kamran Gohar, Mirza Jahanzaib, Muhammad Khurram Ali |
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Format: | Article |
Language: | English |
Published: |
Mehran University of Engineering and Technology
2014-10-01
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Series: | Mehran University Research Journal of Engineering and Technology |
Subjects: | |
Online Access: | http://publications.muet.edu.pk/research_papers/pdf/pdf968.pdf |
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