A Propound Hybrid Approach for Personalized Online Product Recommendations
The main aim of e-commerce websites is to turn their visitors into customers. For this purpose, recommender system is used as a tool that helps in turning clicks into purchases. Obtaining explicit ratings often faces problems such as authenticity of the ratings given by customers and queries that le...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Taylor & Francis Group
2018-11-01
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Series: | Applied Artificial Intelligence |
Online Access: | http://dx.doi.org/10.1080/08839514.2018.1508773 |