Factors that promote the repulsion effect in preferential choice

Inclusion of a decoy alternative dominated by a target option, but not its competitor, typically leads to increased choice for the target over the competitor, known as the attraction effect. However, the reverse sometimes occurs, known as the repulsion effect. This research tested factors that moder...

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Bibliographic Details
Main Authors: Pronobesh Banerjee, William M. Hayes, Promothesh Chatterjee, Tamara Masters, Sanjay Mishra, Douglas H. Wedell
Format: Article
Language:English
Published: Cambridge University Press 2024-01-01
Series:Judgment and Decision Making
Subjects:
Online Access:https://www.cambridge.org/core/product/identifier/S1930297523000463/type/journal_article