Prospect Theory and Choice Behaviour Strategies: Review and Synthesis of Concepts from Social and Transport sciences
Utility Theory is commonly considered as the most useful descriptive theory of human choice behaviour. Alternative concepts are only incidentally considered. This paper reviews alternative assumptions and empirical findings about human choice behaviour. To facilitate comparison and synthesis the rev...
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| Format: | Article |
| Language: | English |
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TU Delft OPEN Publishing
2010-12-01
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| Series: | European Journal of Transport and Infrastructure Research |
| Online Access: | https://journals.open.tudelft.nl/ejtir/article/view/2897 |