ESTETIKA IDEOLOGI MEDIA ABOVE THE LINE PRODUK SUPLEMEN MEREK “MADURASA” PT. AIR MANCUR

This study aims to determine the textual and contextual aesthetic ideology on above the line “Madurasa”. This research applied a case study using qualitative descriptive design drawing or writing on the ads published in newspapers, tabloids, and magazines. Data was obtained from observation, intervi...

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Bibliographic Details
Main Author: Pujiyanto Pujiyanto
Format: Article
Language:English
Published: Universitas Negeri Malang 2013-08-01
Series:Bahasa dan Seni: Jurnal Bahasa, Sastra, Seni, dan Pengajarannya
Online Access:http://journal2.um.ac.id/index.php/jbs/article/view/110