XR and mental wellbeing: state of the art and future research directions for the Metaverse

IntroductionThe purpose of this study is to provide an overview of extant research regarding XR technology and its effect on consumer wellbeing. With the hopes of informing marketing practitioners on XR consumer psychology, in preparation for the Metaverse.MethodsTo achieve the above aim, two types...

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Bibliographic Details
Main Authors: Alexandra Taylor, M. Claudia tom Dieck, Timothy Jung, Justin Cho, Ohbyung Kwon
Format: Article
Language:English
Published: Frontiers Media S.A. 2024-03-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2024.1360260/full