A Game Theoretic Approach for Greening, Pricing, And Advertising Policies in A Green Supply Chain
In this paper, greening, pricing, and advertising policies in a supply chain will be examined with government intervention. The supply chain has two members. First, a manufacturer seeking to determine the wholesale price and the greening level and second, a retailer that has to determine the adverti...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Iran University of Science & Technology
2019-09-01
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| Series: | International Journal of Industrial Engineering and Production Research |
| Subjects: | |
| Online Access: | http://ijiepr.iust.ac.ir/article-1-900-en.html |