Klasifikasi Atribut Pelayanan Mobile Banking dengan Kano Model Berdasarkan Dimensi E-Servqual
This study aims to determine the classification of mobile banking services that improve customer satisfaction based on the dimensions of E-Servqual using the Kano Model method. The classification is needed so that the banks were able to make improvements and innovations in the performance of the qua...
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| Format: | Article |
| Language: | Indonesian |
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Universitas Serang Raya
2018-12-01
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| Series: | Jurnal Sistem dan Manajemen Industri |
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| Online Access: | http://e-jurnal.lppmunsera.org/index.php/JSMI/article/view/696 |