Farmers’ proclivity to use soap opera for sourcing agricultural information in Southwest Nigeria
Given the soap opera’s potential to engender behaviour learning and meet the information needs of farmers, this paper sought to establish farmers’ propensity to use soap opera for sourcing agricultural information in Southwest Nigeria. A multi-stage sampling procedure was used to draw representative...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2018-12-01
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Series: | Agricultura Tropica et Subtropica |
Subjects: | |
Online Access: | https://doi.org/10.2478/ats-2018-0018 |