The analysis of pricing principles at domestic industrial enterprises

The analysis of pricing principles at domestic industrial enterprisesTheoretical and methodological aspects of marketing pricing formation are investigated in the article. The aim of this research is systematization of marketing pricing principles and formation of corresponding offers concerning per...

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Bibliographic Details
Main Authors: I.M. Rjabchenko, V.V. Bozhkova
Format: Article
Language:English
Published: Sumy State University 2013-03-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi_2013_1_67_73.pdf