Factors Contributing to Online or In-store Shopping among Academics from a Private Higher Education Institution in South Africa
The aim of the study was to determine the factors contributing to online or in-store shopping behaviour among academics from a private higher education institution in South Africa. In addition, the study examined types of products or services consumers are likely to purchase in-store and online and...
Príomhchruthaitheoirí: | , |
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Formáid: | Alt |
Teanga: | English |
Foilsithe / Cruthaithe: |
EconJournals
2023-11-01
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Sraith: | International Review of Management and Marketing |
Ábhair: | |
Rochtain ar líne: | https://econjournals.com/index.php/irmm/article/view/14732 |