Consumer Preference Influence Towards Revenue Optimization for Local Brand Accessories in Bandung
Planning a careful market and good product strategy in launching new products is very important to help new company succeed in the market with knowing the consumer preference and cashflow projection. This research raises the issue of the importance of consumer preference to get optimal revenue on la...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | Indonesian |
| Published: |
Telkom University
2020-08-01
|
| Series: | Jurnal Manajemen Indonesia |
| Subjects: | |
| Online Access: | https://journals.telkomuniversity.ac.id/ijm/article/view/3205 |