Nothing's for Free: Identifying the Most Important Content Monetization Mechanics in Mobile Games

Mobile games are getting a lot of attention as a content-based sector of the digital economy. Especially considering "Free with In-App Purchase" as the mainstream business model of these games, designing the right economic structure to monetize the content of mobile games is crucial. Howev...

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Bibliographic Details
Main Authors: Kobra Bakhshizadeh Borj, Hamed Nasiri, Ali Akbari
Format: Article
Language:English
Published: Allameh Tabataba'i University Press 2023-01-01
Series:International Journal of Digital Content Management
Subjects:
Online Access:https://dcm.atu.ac.ir/article_14417_86cbf2fd8ff65205cb86012d14de37d2.pdf