Multisource data integration for targeted bus exterior advertising
Bus exterior advertising plays a significant role in outdoor advertising, since it provides frequent exposure to a large number of residents. Traditional route selection methods are generally based on a rough estimation, for example, the number of total passengers of a bus route or the geographical...
| Main Authors: | , , , |
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| 格式: | 文件 |
| 语言: | English |
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Frontiers Media S.A.
2022-08-01
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| 丛编: | Frontiers in Environmental Science |
| 主题: | |
| 在线阅读: | https://www.frontiersin.org/articles/10.3389/fenvs.2022.962410/full |