Factors Affecting the Adoption Intention of New Electronic Authentication Services: A Convergent Model Approach of VAM, PMT, and TPB
This study empirically analyzes factors affecting the adoption and recommendation intentions for next-generation electronic authentication services based on a convergent model of the value-based adoption model (VAM), protection motivation theory (PMT), and theory of planned behavior (TPB). As a resu...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
IEEE
2023-01-01
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| Series: | IEEE Access |
| Subjects: | |
| Online Access: | https://ieeexplore.ieee.org/document/10040667/ |