An evaluation of a short film promoting kindness in Wales during COVID-19 restrictions #TimeToBeKind

Abstract Background In response to successive COVID-19 restrictions in Wales, the Welsh ACE Support Hub launched the #TimeToBeKind campaign in March 2021. The campaign used a short film broadcast on national television and promoted on social media to encourage behaviour change for kindness. We evalu...

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Bibliographic Details
Main Authors: Kat Ford, Mark A Bellis, Rebecca Hill, Karen Hughes
Format: Article
Language:English
Published: BMC 2022-03-01
Series:BMC Public Health
Subjects:
Online Access:https://doi.org/10.1186/s12889-022-12876-9