DEVELOPMENT STRATEGIES OF ORGANIC RICE BUSINESS AT FARMER-OWNED ENTERPRISE, PENGAYOM TANI SEJAGAD INC, WONOGIRI
Organic rice is believed to have many benefits for the body and the environment. Although the market opportunity for organic rice is good, it faces marketing problems. Hence, organic rice consumers are still limited. This study aims to formulate a strategy in the organic rice industry. The research...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
iVolga Press
2020-10-01
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Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
Subjects: |