Video on demand: an easy way to watch movies – studies on consumer behavior

Watching movies is an activity that many people do to get rid of fatigue after doing quite tiring daily activities. In the past, watching movies could only do by going to the cinema with determined showtimes, but as technology develops grow so fast, now watching movies possible to do anytime and any...

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Bibliographic Details
Main Authors: Erminati Pancaningrum, Dify Virginia Rizaldy
Format: Article
Language:English
Published: Department of Management, Faculty of Economics and Business, Universitas Surabaya 2022-03-01
Series:Manajemen dan Bisnis
Subjects:
Online Access:https://www.journalmabis.org/mabis/article/view/512