Faktor-Faktor Psikologis Yang Mempengaruhi Intensi Membeli Produk Fashion Tiruan

The aim of the study was to examine psychological factors that predict intention to buy imitation fashoin product. This study used quantitative apporoach by multiple regression with significance level at 0.05. Data were collected from 150 visitors of Tanah Abang shopping center, Central Jakarta, usi...

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Bibliographic Details
Main Authors: Jazran Efendi, Akhmad Baidun
Format: Article
Language:English
Published: Fakultas Psikologi UIN Syarif Hidayatullah Jakarta 2019-02-01
Series:Tazkiya Journal of Psychology
Subjects:
Online Access:http://journal.uinjkt.ac.id/index.php/tazkiya/article/view/9177