Use of digital technologies to increase the activity of consumers of sports events services
Social surveys and observations show a significant lag in the popularity of the sports industry in Russia from European countries and the United States, as well as the insufficient influence of marketing on the promotion of sports services, which increases the urgency of this problem. The purpose of...
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| Format: | Article |
| Language: | English |
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Orenburg State University
2022-10-01
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| Series: | Интеллект. Инновации. Инвестиции |
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| Online Access: | http://intellekt-izdanie.osu.ru/en/archive_new/6-2022/6-2022-pp.-10-18.html |