Factors that Contribute towards Sports Footwear Satisfaction in South Africa
The sports footwear sector is a lucrative market, particularly among Generation Y consumers. The aim of this research is to determine the factors that influence the customer satisfaction level of sports footwear brands among South African Generation Y. The study used a quantitative research method a...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sprint Investify
2022-12-01
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| Series: | Expert Journal of Business and Management |
| Subjects: | |
| Online Access: | https://business.expertjournals.com/23446781-1012/ |