Exploring Gamification Strategy for Developing MSMEs during the COVID-19 Pandemic

Exploring Gamification Strategy for Developing MSMEs during the COVID-19 Pandemic

The COVID-19 pandemic brought about employees to be less enthusiastic due to the declining competitiveness and switching systems from offline to online. This study closely scrutinized how gamification strategies assume a part in entrepreneurial behavior on attitudes, subjective norms and behavioral...

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Bibliographic Details
Main Authors: Arief Dwi Saputra, Alfina Rahmatia, Sri Handari Wahyuningsih, Andi Azhar
Format: Article
Language:English
Published: IAIN Surakarta 2021-12-01
Series:Shirkah
Subjects:
entrepreneurial behavior
entrepreneurship education
gamification strategy
Online Access:http://shirkah.or.id/new-ojs/index.php/home/article/view/402

Internet

http://shirkah.or.id/new-ojs/index.php/home/article/view/402

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