Studying "Bounce Rate" and "Average Visit Duration" on the Iranian University Library Websites: Correlation Analysis

Purpose: Nowadays, average visit duration through the university library websites and bounce rate of the web users, are two important factors from the standpoint of Google Search Engine Optimization (SEO). The main objective of this paper is to study the two mentioned factors in Iranian university l...

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Bibliographic Details
Main Authors: Maryam Tavosi, Nader Naghshineh
Format: Article
Language:English
Published: Allameh Tabataba'i University Press 2021-01-01
Series:International Journal of Digital Content Management
Subjects:
Online Access:https://dcm.atu.ac.ir/article_13070_72af9dffeed6ee187ac87a9c78f9fa5e.pdf