Similarities and correlation between resident tourist overnights and Google Trends information in Portugal and its tourism regions
Over the last years, we observed an exponential growth in the number of tourism consumers that use the Internet as a source of information during a destination selection process. Google Trends is a tool that displays data, almost in real time, on the interest of people in a particular topic base...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
University of the Algarve - ESGHT - CIEO
2017-07-01
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Series: | Tourism & Management Studies |
Subjects: | |
Online Access: | https://tmstudies.net/index.php/ectms/article/view/940/pdf_58 |