Identifying the Components of Tourism Smartization in Iran
The purpose of this study is to identify the components of smart tourism industry in Iran through mixed method. In the qualitative section, in the qualitative section, the statistical population consisted of tourism industry managers. 13 depth interview was conducted. Data analysis was performed in...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2020-08-01
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Series: | مطالعات مدیریت کسب و کار هوشمند |
Subjects: | |
Online Access: | https://ims.atu.ac.ir/article_11658_9472dd391b530652ed6a3e40256e96b0.pdf |