Integrasi Quality Function Deployment (QFD) dan Conjoint Analysis untuk Mengetahui Preferensi Konsumen

The advantages of QFD is to translate customer need into a technical response. But QFD has some disadvantages related to the difficulties in distinguishing the difference of needs between consumers, difficulties to fulfill the needs of different consumer groups, and the exietence of conceptual gap...

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Príomhchruthaitheoirí: Desrina Yusi Irawati, Moses Laksono Singgih, Bambang Syarudin
Formáid: Alt
Teanga:English
Foilsithe / Cruthaithe: Universitas Andalas 2016-04-01
Sraith:Jurnal Optimasi Sistem Industri
Ábhair:
Rochtain ar líne:https://josi.ft.unand.ac.id/index.php/josi/article/view/277