The Impact of Technology Awareness, Motivation and Attitude on Intention to Pay with Cryptocurrency for Tourism Services
This study aims to investigate consumer intention to pay for services in the travel and tourism industry using cryptocurrencies. This research investigates the impact of technology awareness, motivational factors and consumer attitudes on the intention to pay for tourism services using cryptocurren...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Vilnius University Press
2023-12-01
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Series: | Organizations and Markets in Emerging Economies |
Subjects: | |
Online Access: | https://www.journals.vu.lt/omee/article/view/32720 |