Destination bonding: Hybrid cognition using Instagram
Empirical research has identified the phenomenon of destination bonding as a result of summated physical and emotional values associated with the destination. Physical values, namely natural landscape & other physical settings and emotional values, namely the enculturation processes, have a sign...
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| Format: | Article |
| Language: | English |
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Growing Science
2015-01-01
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| Series: | Management Science Letters |
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| Online Access: | http://www.growingscience.com/msl/Vol6/msl_2015_116.pdf |