Examining the Dynamics of Customers Behavioral Intentions: An Empirical Analysis of Factors Influencing Fin-Tech Adoption in the Banking Sector of Pakistan
Purpose: The main aim of this study was to investigate the factors that influence the customers’ behavioral intention to adopt financial technologies (Fin-tech) in the banking sector of Pakistan. These factors include perceived usefulness, perceived ease of use, attitude towards use, environmental...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
CSRC Publishing
2023-09-01
|
Series: | Journal of Accounting and Finance in Emerging Economies |
Subjects: | |
Online Access: | https://publishing.globalcsrc.org/ojs/index.php/jafee/article/view/2801 |