Pengaruh Rangsangan Pemasaran Terhadap Perilaku Ibu Rumah Tangga dalam Membeli Susu Bubuk untuk Konsumsi Balita di Kota Jambi
The research aimed was to reveal the effect of marketing response such as product, promotion, milk brand on housewife’s behaviour in purchasing milk flour for children under five years old (balita) in Jambi City. The method used in this research was survey method which was done up to inferential...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Jambi
2011-11-01
|
| Series: | Jurnal Ilmiah Ilmu-Ilmu Peternakan |
| Online Access: | https://www.online-journal.unja.ac.id/jiip/article/view/871 |