STUDY REGARDING THE USE OF MICROSOFT EXCEL SOFTWARE IN THE MARKETING ACTIVITY OF THE BIHOR COUNTY COMPANIES

Marketing activity involves many decision situations. They may have a lower or higher complexity, but all involve organizing, processing, extracting and analyzing of a large volume of information. By using specialized software that provides tools for analysis, company managers can quickly obtain sig...

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Bibliographic Details
Main Authors: Ţarcă Naiana, Mareş Valerica, Mareş Marius Daniel
Format: Article
Language:deu
Published: University of Oradea 2013-07-01
Series:Annals of the University of Oradea: Economic Science
Subjects:
Online Access:http://anale.steconomiceuoradea.ro/volume/2013/n1/199.pdf