Alignment of E-Business with SMEs’ strategies in Northeast of Mexico

The alignment of e-business with business strategy is a theme that has gained interest among managers and researchers in the area. In this sense, the objectives of the present study are: (i) to identify the existing perspective of the strategic alignment in the SMEs; (ii) to find out the perception...

Full description

Bibliographic Details
Main Authors: Norma Pedraza, Maribel Guerrero, Jesús Lavín
Format: Article
Language:English
Published: Universidad Alberto Hurtado 2011-11-01
Series:Journal of Technology Management & Innovation
Subjects:
Online Access:https://www.jotmi.org/index.php/GT/article/view/580