A Study on the Influence Mechanism of Sales Control on Cross-purchase Intention from the Perspective of Service-sales Ambidexterity in Household Industry
The household industry, as a traditional industry, is also experiencing the impact of economic changes again. Combining the business scenario and internal and external environmental factors, from the perspective of sales control, we mainly analyse the mechanism of action brought about by corporate o...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2023-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2023/03/shsconf_pesd2023_01005.pdf |