Marketing Concept of Strategic Management of Competitiveness of Industrial and Commercial Activity of Subsidiaries of Agricultural Enterprises
To date, the need for strategic management of the competitiveness of production and commercial activities of agricultural entrepreneurship actors is due to the process of economic development and one of its main goals is to increase the efficiency of the functioning of the subjects of agrarian entre...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Mukachevo State University
2019-06-01
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Series: | Науковий вісник Мукачівського державного університету. Серія Економіка |
Subjects: | |
Online Access: | https://economics-msu.com.ua/en/journals/tom-6-1-2019/marketingova-kontseptsiya-strategichnogo-upravlinnya-konkurentospromozhnistyu-virobnicho-komertsiynoyi-diyalnosti-sub-yektiv-agrarnogo-pidpriyemnitstva |