DAVRANIŞSAL İKTİSATTA DENEYİMLENEN FAYDA VE KARAR FAYDASI ARASINDAKİ FARK VE BİR DENEY (THE DIFFERENCE BETWEEN EXPERIENCED UTILITY AND DECISION UTILITY IN BEHAVIORAL ECONOMICS AND AN EXPERIMENT)

According to neoclassic economics view, by acting rationally an individual reaches to the maximum utility. There are cardinal and ordinal utility theories concerning the measurability an immeasurability of the utility. In the studies related to the behavioral economics, the utility is handled as dec...

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Bibliographic Details
Main Author: Hatime KAMİLÇELEBİ
Format: Article
Language:English
Published: Dokuz Eylul University 2013-07-01
Series:Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Subjects:
Online Access:http://dergi.deu.edu.tr/ojs/index.php/sbe/article/view/330/302