Prediksi Customer Retention Perusahaan Asuransi Menggunakan Machine Learning

The application of data mining technique currently is widely used in supporting business activity, especially for insurance company which has to analyze a big number of customer data. The insurance company has to predict its new customer acquisition as well as maintain its existing customers. This p...

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Bibliographic Details
Main Authors: Riyan Pratama, Muhammad Izman Herdiansyah, Dedy Syamsuar, Ahmad Syazili
Format: Article
Language:English
Published: LPPM ISB Atma Luhur 2023-03-01
Series:Jurnal Sisfokom
Subjects:
Online Access:http://jurnal.atmaluhur.ac.id/index.php/sisfokom/article/view/1507