Environmental vs. labor issues: evidence of influence on intention to purchase ethical coffee in Japan

Abstract Two main issues in ethical consumption attract attention: environmental and labor issues. However, few studies have compared the conditions and effects that contribute to ethical purchasing behavior. To fill this gap, we conducted two studies targeting the Japanese food industry. In Study 1...

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Bibliographic Details
Main Authors: Takumi Kato, Katsuya Hayami, Kenta Kasahara, Minami Morino, Yui Ikuma, Ryosuke Ikeda, Masaki Koizumi
Format: Article
Language:English
Published: Springer Nature 2023-10-01
Series:Humanities & Social Sciences Communications
Online Access:https://doi.org/10.1057/s41599-023-02229-1