Analysis of Product Variation, Quality of Service and Their Effect on Customer Satisfaction

Purpose: This research aims to determine the effect of either partially or simultaneously of the variable product variation and service quality on customer satisfaction Design/methodology/approach: The data used of primary data which obtained by questionnaire, observation, interview and document...

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Bibliographic Details
Main Authors: Suarni Norawati, Arman Arman, Auzar Ali, Amri Ihsan, Eka Putra
Format: Article
Language:English
Published: LPPM of Narotama University Surabaya 2021-11-01
Series:IJEBD (International Journal of Entrepreneurship and Business Development)
Subjects:
Online Access:https://jurnal.narotama.ac.id/index.php/ijebd/article/view/1554