Motivational Understanding of MOOC Learning: The Impacts of Technology Fit and Subjective Norms

This study examines the mechanisms underlying the relationship between motivation and massive open online course (MOOC) learning intention, and the contextual moderators that affect this mechanism. Drawing on motivational theory and the related literature, this study investigates how motivation affe...

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Bibliographic Details
Main Authors: Lingfeng Dong, Ting Ji, Jie Zhang
Format: Article
Language:English
Published: MDPI AG 2023-01-01
Series:Behavioral Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-328X/13/2/98