Biased calculations: Numeric anchors influence answers to math equations
People must often perform calculations in order to produce a numeric estimate (e.g., a grocery-store shopper estimating the total price of his or her shopping cart contents). The current studies were designed to test whether estimates based on calculations are influenced by comparisons with irreleva...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Cambridge University Press
2011-02-01
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Series: | Judgment and Decision Making |
Subjects: | |
Online Access: | http://journal.sjdm.org/11/101124/jdm101124.pdf |