Mobile Ellipsis as a Brand Exposure Method on the Once Upon a Time... In Hollywood Movie Poster

Mobile Ellipsis as a Brand Exposure Method on the Once Upon a Time... In Hollywood Movie Poster

The aim of the article is to present syntax delimitation as a way to use the „Hollywood” brand on a chosen movie poster and to investigate the purpose of such syntactic measure. The conducted interdisciplinary analysis divides the message on the poster into an information segment and a graphic/artis...

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Bibliographic Details
Main Author: Kamil Nowotnik
Format: Article
Language:English
Published: Wydawnictwa AGH 2022-03-01
Series:Studia Humanistyczne AGH
Subjects:
redundancy
brand
multimodal communication
syntax
movie poster
colour semantics
functions of language
Online Access:http://www.journalssystem.com/shagh/Ruchomy-wielokropek-jako-metoda-ekspozycji-marki-na-plakacie-filmu-Pewnego-razu-w,146005,0,2.html

Internet

http://www.journalssystem.com/shagh/Ruchomy-wielokropek-jako-metoda-ekspozycji-marki-na-plakacie-filmu-Pewnego-razu-w,146005,0,2.html

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