UPAYA MENINGKATKAN OKUPANSI HOTEL SELAMA MASA PANDEMI COVID – 19 DENGAN MEMANFAATKAN ONLINE REVIEW PADA APLIKASI PEGIPEGI DAN TRAVELOKA
This study aims to measure the benefits of clean and safe information on online hotel reservations. By using a sample of 73 respondents who were analyzed using the partial least square method, this study proves that the higher the level of consumer confidence in the application, the greater the inte...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Merdeka Malang
2021-12-01
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| Series: | Jurnal Pariwisata Pesona |
| Subjects: | |
| Online Access: | https://jurnal.unmer.ac.id/index.php/jpp/article/view/5242 |