Developing New Products on Meat Basis and Their Marketing Research

The article describes technologies of new products of mass food industry on meat basis and on-line research of meat products during their development and putting on market. By results of the research a possible demand for the product was forecast. The authors identify potential types of customers an...

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Bibliographic Details
Main Authors: A. Yu. Sokolov, A. B. Tsvetkova, D. I. Shishkina
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2021-04-01
Series:Вестник Российского экономического университета имени Г. В. Плеханова
Subjects:
Online Access:https://vest.rea.ru/jour/article/view/1062