Uberization as a rupture of path dependence: the case of taxi companies

The competitiveness brought by application companies, such as Uber, to the individual transport market is often emphasized. However, an important question remains unanswered: what are the strategies implemented by taxi companies, in terms of improvements and innovations, to remain competitive in thi...

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Bibliographic Details
Main Authors: Newton da Silva Miranda Júnior, Denise Rossato Quatrin, Valmir Emil Hoffmann
Format: Article
Language:English
Published: Instituto Brasileiro de Estudos e Pesquisas Sociais 2022-01-01
Series:Revista Eletrônica de Ciência Administrativa
Subjects:
Online Access:http://www.periodicosibepes.org.br/index.php/recadm/article/view/3275