Consumer preferences and attitudes in relation to the social and environmental dimensions of corporate social responsibility
Corporate social responsibility, as a business philosophy and managerial concept, is increasingly represented in contemporary business operations and marketing, as well as in the scientific literature in this field. The importance that consumers attach to different aspects of social responsibility w...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Srpsko udruženje za marketing
2021-01-01
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| Series: | Marketing (Beograd. 1991) |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2021/0354-34712103149V.pdf |