User involvement in the partner program of the educational social network
The paper describes experiments to attract active online system users to the partner program. The objective is to grow the number of users by involving existing system users in viral mechanics. Several examples of user motivation are given, along with the specific interface implementations and viral...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2016-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | http://dx.doi.org/10.1051/shsconf/20162902032 |
| _version_ | 1818675483644002304 |
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| author | Osipov Ilya V. Volinsky Alex A. Prasikova Anna Y. |
| author_facet | Osipov Ilya V. Volinsky Alex A. Prasikova Anna Y. |
| author_sort | Osipov Ilya V. |
| collection | DOAJ |
| description | The paper describes experiments to attract active online system users to the partner program. The objective is to grow the number of users by involving existing system users in viral mechanics. Several examples of user motivation are given, along with the specific interface implementations and viral mechanics. Viral K-factor was used as the metrics for the resulting system growth assessment. Specific examples show both positive and negative outcomes. Growth of the target system parameters is discussed. |
| first_indexed | 2024-12-17T08:28:18Z |
| format | Article |
| id | doaj.art-68c3a35bfafa418387f531436cb7938d |
| institution | Directory Open Access Journal |
| issn | 2261-2424 |
| language | English |
| last_indexed | 2024-12-17T08:28:18Z |
| publishDate | 2016-01-01 |
| publisher | EDP Sciences |
| record_format | Article |
| series | SHS Web of Conferences |
| spelling | doaj.art-68c3a35bfafa418387f531436cb7938d2022-12-21T21:56:41ZengEDP SciencesSHS Web of Conferences2261-24242016-01-01290203210.1051/shsconf/20162902032shsconf_eeia2016_02032User involvement in the partner program of the educational social networkOsipov Ilya V.0Volinsky Alex A.1Prasikova Anna Y.2i2i istudy, Inc.Department of Mechanical Engineering, University of South Floridai2istudy.comThe paper describes experiments to attract active online system users to the partner program. The objective is to grow the number of users by involving existing system users in viral mechanics. Several examples of user motivation are given, along with the specific interface implementations and viral mechanics. Viral K-factor was used as the metrics for the resulting system growth assessment. Specific examples show both positive and negative outcomes. Growth of the target system parameters is discussed.http://dx.doi.org/10.1051/shsconf/20162902032 |
| spellingShingle | Osipov Ilya V. Volinsky Alex A. Prasikova Anna Y. User involvement in the partner program of the educational social network SHS Web of Conferences |
| title | User involvement in the partner program of the educational social network |
| title_full | User involvement in the partner program of the educational social network |
| title_fullStr | User involvement in the partner program of the educational social network |
| title_full_unstemmed | User involvement in the partner program of the educational social network |
| title_short | User involvement in the partner program of the educational social network |
| title_sort | user involvement in the partner program of the educational social network |
| url | http://dx.doi.org/10.1051/shsconf/20162902032 |
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