Comportamento de Compra Pró-Ambiental. Percepção dos Jovens Consumidores
The study had as objective of check the green purchasing behavior of young consumers. For both was developed a research descriptive and causal, quantitative approach, and as instrument for data collection were administered questionnaires to university students, residents in Santa Maria/RS. The qu...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Regional do Noroeste do Estado do Rio Grande do Sul
2016-01-01
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| Series: | Desenvolvimento em Questão |
| Subjects: | |
| Online Access: | http://www.redalyc.org/articulo.oa?id=75247943014 |