FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT
Our study makes an analysis of American’ multinationals foreign market entry strategies in the European Union agribusiness context. We have used a logistic regression analysis using generalized estimating equation method to make hypothesis about the multinationals’ choices. Our results suggest th...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
International Journal of Food and Agricultural Economics
2015-07-01
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| Series: | International Journal of Food and Agricultural Economics |
| Subjects: | |
| Online Access: | http://www.foodandagriculturejournal.com/vol3.no3.pp47.pdf |
| _version_ | 1797918626621161472 |
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| author | Cristina Lelis Leal Calegario Jack E. Houston Nádia Campos Pereira Bruhn |
| author_facet | Cristina Lelis Leal Calegario Jack E. Houston Nádia Campos Pereira Bruhn |
| author_sort | Cristina Lelis Leal Calegario |
| collection | DOAJ |
| description | Our study makes an analysis of American’ multinationals foreign market entry strategies
in the European Union agribusiness context. We have used a logistic regression analysis
using generalized estimating equation method to make hypothesis about the multinationals’
choices. Our results suggest that American food companies operating in EU appear not to
choose their mode of entry based merely on host country factors, but mostly on firm related
factors, including firm-specific factors and firm financial performance. Despite the creation
of a common institutional framework for M&As in the EU, they are still subject to
peculiarities due mostly to organizational characteristics of investing firms. |
| first_indexed | 2024-04-10T13:33:31Z |
| format | Article |
| id | doaj.art-6984422ed93247c6a661edccfa3f46ef |
| institution | Directory Open Access Journal |
| issn | 2147-8988 2147-8988 |
| language | English |
| last_indexed | 2024-04-10T13:33:31Z |
| publishDate | 2015-07-01 |
| publisher | International Journal of Food and Agricultural Economics |
| record_format | Article |
| series | International Journal of Food and Agricultural Economics |
| spelling | doaj.art-6984422ed93247c6a661edccfa3f46ef2023-02-15T16:11:30ZengInternational Journal of Food and Agricultural EconomicsInternational Journal of Food and Agricultural Economics2147-89882147-89882015-07-01334761FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXTCristina Lelis Leal Calegario0Jack E. Houston1Nádia Campos Pereira Bruhn2Federal University of Lavras, BrazilUniversity of Georgia, USAFederal University of Goiás, BrazilOur study makes an analysis of American’ multinationals foreign market entry strategies in the European Union agribusiness context. We have used a logistic regression analysis using generalized estimating equation method to make hypothesis about the multinationals’ choices. Our results suggest that American food companies operating in EU appear not to choose their mode of entry based merely on host country factors, but mostly on firm related factors, including firm-specific factors and firm financial performance. Despite the creation of a common institutional framework for M&As in the EU, they are still subject to peculiarities due mostly to organizational characteristics of investing firms.http://www.foodandagriculturejournal.com/vol3.no3.pp47.pdfEntry ModeFirm Related FactorGenetically Modified OrganismHost Country-Specific FactorsLogistic RegressionMultinational Company |
| spellingShingle | Cristina Lelis Leal Calegario Jack E. Houston Nádia Campos Pereira Bruhn FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT International Journal of Food and Agricultural Economics Entry Mode Firm Related Factor Genetically Modified Organism Host Country-Specific Factors Logistic Regression Multinational Company |
| title | FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT |
| title_full | FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT |
| title_fullStr | FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT |
| title_full_unstemmed | FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT |
| title_short | FOREIGN MARKET ENTRY STRATEGIES IN THE UNITED STATES/EUROPEAN UNION AGRIBUSINESS TRADE CONTEXT |
| title_sort | foreign market entry strategies in the united states european union agribusiness trade context |
| topic | Entry Mode Firm Related Factor Genetically Modified Organism Host Country-Specific Factors Logistic Regression Multinational Company |
| url | http://www.foodandagriculturejournal.com/vol3.no3.pp47.pdf |
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